Spotlight Sports Group

Reporting to the Head of US Marketing, I was a Content Producer for Spotlight Sports Group, a British sports and tech company to conceptualize and produce sports betting content for their US based startup, Pickswise.

  • Scripted, directed, and produced a daily live sports betting show and a weekly NFL betting show that streamed on YouTube and Twitter.

  • Created and conceptualized all design aspects, distribution, and execution of all Pickswise video content on Youtube, Twitter, Instagram, and TikTok.

  • Sourced, managed, and scheduled on-air talent. Successfully negotiated 20+ talent contracts while staying under a $500k budget.

  • Managed an Associate Producer and production freelancers. Monitored and reported video analytics to optimize content creation and distribution.

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